Sentinel-5p infographics

Infographic

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Portofolio
2017/2018

How and when
an info-graphic is born

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Portofolio
2017/2018

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How and when
an info-graphic is born

An info-graphic is a powerful weapon of communication and training able to reduce the limits of content use thanks to a strong visual approach.

This tool is usually chosen to synthetically represent the development of complex phenomena, because a highly structured and descriptive text is not always the best solution to narrate something.

In the construction of an info-graphic, it is essential to build a visual path that guides us towards the goal of communication: we build a sense, a logic, a hierarchy made of texts and images, maintaining harmony and balance, for the benefit of both the aesthetic and the content aspects.

Password: synthesis! The text must be essential without sacrificing clarity. To enhance it and complete it, an info-graphic will always use icons, or graphic elements created ad hoc or chosen from image banks when an icon has already entered common use to symbolize a concept (such as the exclamation point for danger, for example).

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