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Phi Lab brand development

Overview

We give voice to your institutional identity with the most innovative, versatile and highly engaging digital communication tools.

Simplify technical and specialist languages into simple and comprehensible contents through infographics, websites, brochures and promotional videos to reach the target.
Different tools, one style. Our approach.

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Services that we offer

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Customer’s request

Philab’s purpose is to promote and implement innovative and revolutionary technologies for Earth observation.
It consists of two great sections: Explore office and Invest office.
The first contains within it different skills and ideas of researchers, ICT operators, innovators and its goal is to promote the analysis and study of EO data through new technologies;
The second triggers networking between stakeholders interested of investing in projects related to Earth observation.

Within the Invest office, the “Incubed” project was born in recent years: a co-financing program for public-private partnerships. It is in 2019 that our adventure in Philab begins, a challenge that has seen us committed to work on different fronts and to create communication tools capable of promoting and communicating, in a more structured way both inside and outside this reality, objectives and institutional identity through the use of websites, brochures and promotional videos.

Our solution

In November 2019 we started with the creation of the Incubed website, a useful tool to tell all the projects, the history, the actors involved, from the genesis of this important business and research reference point up to today.

We followed, listened to and accompanied the customer at all stages, from the conception to the development of the web site, starting from a guideline that allowed us to work along a well-defined and precise direction and with our own look & feel.
In a short time, a traditional website has taken on a graphical interface and a range of services and contents of a real reference portal enriched by sections dedicated to columns and news, tools for subscribing and sending newsletters, videos, document archives and useful links.

Parallel to the site project, promotional videos and 2D animation of the key visual were developed, with images and texts studied, published on the homepage of the web site and on the many institutional channels.
In July 2019 we made a product of extraordinary creativity with animations and infographics with a strong communicative impact … and the work is not finished yet!
We are continuing to update and optimize this extraordinary digital showcase more and more.
In January 2020, Philab’s Explore Office commissioned us a brochure to promote and make recognizable the faces, roles, innovative tools and case studies of the Earth Observation (EO) within the department.

We therefore began to develop this tool by proposing an attractive and highly engaging layout designed and conceived by our team that was able to translate customer inputs into information and a more versatile language.

Client ESA Phi-lab Sector Science Project Name Phi-Lab
Project type Outreach & dissemination Realization 2019 - 2020

I am really impressed with this project.